Loomis

When money moves, the camera moves too
Our first collaboration with Dra House and Robolt. Here we laid the pipeline foundations: we ingested and mapped into Unreal all telemetry from the Bolt robotic arm —position, rotation and lens metadata— and configured from scratch their 12×4 m LED volume (1.8 mm pixel pitch) to shoot with total control over motion and perspective.
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Imagen 2
Ten locations, one set
The spot needed to travel across multiple brand touchpoints. We built a multi-level project with environments ready to switch in seconds: fast food, restaurant, pharmacy, aesthetic clinic, clothing store, Seven-Eleven, airport exterior, airport interior, classic street and office street. One stage, ten coherent locations, seamless visual continuity.
Imagen 3
Empty heading.
What we delivered (precision you can’t improvise)
Bolt → Unreal integration: real-time position, rotation and lens for a perfect match between physical and virtual cameras.

Fixed-lens calibration: we replicated optical behaviour in the virtual camera to keep geometry and depth consistent frame by frame.

LED volume setup: wall configuration, profiles and project structure for fast, reliable environment changes during the shoot.

Result: a campaign with production agility, visual consistency across environments and precise camera moves that elevate brand perception.
When money moves, the camera moves too
Our first collaboration with Dra House and Robolt. Here we laid the pipeline foundations: we ingested and mapped into Unreal all telemetry from the Bolt robotic arm —position, rotation and lens metadata— and configured from scratch their 12×4 m LED volume (1.8 mm pixel pitch) to shoot with total control over motion and perspective.
 
Empty heading.
Img
Img
Empty heading.
Ten locations, one set
The spot needed to travel across multiple brand touchpoints. We built a multi-level project with environments ready to switch in seconds: fast food, restaurant, pharmacy, aesthetic clinic, clothing store, Seven-Eleven, airport exterior, airport interior, classic street and office street. One stage, ten coherent locations, seamless visual continuity.
Empty heading.
Img
Empty heading.
What we delivered (precision you can’t improvise)
Bolt → Unreal integration: real-time position, rotation and lens for a perfect match between physical and virtual cameras.

Fixed-lens calibration: we replicated optical behaviour in the virtual camera to keep geometry and depth consistent frame by frame.

LED volume setup: wall configuration, profiles and project structure for fast, reliable environment changes during the shoot.

Result: a campaign with production agility, visual consistency across environments and precise camera moves that elevate brand perception.
Empty heading.
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Rubén Turienzo

EN